Everything you need to grow, under one roof.
From visibility to conversion to revenue, we build and optimize every stage of your growth engine. Strategy, creative, development, and analytics working together.
Specializing in SEO and AI search optimization (AEO/GEO) for modern discovery.
SEO & AI Search Optimization (AEO/GEO)
We specialize in full-spectrum visibility: making businesses discoverable not just on Google, but across AI-powered search including ChatGPT, Perplexity, Gemini, Claude, and AI Overviews. This is the frontier, and we're building the playbook.
How these services work together
Each service is part of one coordinated growth engine. SEO, content, website, paid media, email, and creative, all working together to build visibility that compounds and drive pipeline that converts.
Search & AI Visibility
Get discovered across the full spectrum of search: Google, Maps, AI Overviews, ChatGPT, Perplexity, Gemini, and emerging AI platforms.
Our specialty. 58% of Google searches now end without a click. We optimize for both traditional rankings and AI citations, building visibility infrastructure that adapts as discovery evolves.
What's included:
- Technical SEO audits (Core Web Vitals, crawlability, indexation, site architecture)
- On-page optimization with semantic content structure
- Schema markup & structured data implementation for rich results
- AI search optimization (AEO/GEO) for ChatGPT, Perplexity, Gemini, Claude
- Google AI Overviews & SGE optimization
- Google Business Profile optimization & local pack targeting
- Multi-location SEO for franchise and service-area businesses
- Link building, digital PR & authority building
- Keyword research with search intent mapping
- International SEO & hreflang implementation
- Competitor visibility analysis & gap identification
Tools & Tech:
Website Design & Development
High-performance websites built for conversion, speed, and AI discoverability. From marketing sites to complex web applications.
We build digital experiences that work: beautiful design backed by conversion science, technical excellence, and AI-optimized architecture. Every site is engineered for both human visitors and AI crawlers.
What's included:
- Custom website design with conversion-focused UX
- Full-stack web development (Next.js, React, Node.js, TypeScript)
- Responsive design with mobile-first methodology
- E-commerce development (Shopify, WooCommerce, headless)
- Landing page design & optimization for campaigns
- Web application development & custom integrations
- CMS implementation (WordPress, Sanity, Contentful, Strapi)
- Website redesigns & migrations with SEO preservation
- Core Web Vitals & performance optimization (<2s load times)
- Accessibility compliance (WCAG 2.1 AA)
- UI/UX design with user research & testing
- Interactive prototyping & design systems
Tools & Tech:
Content & Thought Leadership
Strategic content that positions you as the authority in your market. Optimized for rankings, AI citations, and conversion.
Content that attracts, educates, and converts your ideal customers. Every piece is structured for SEO rankings, AI retrieval, and multi-channel distribution.
What's included:
- Content strategy with topic clustering & pillar pages
- Long-form blog content (2,000-5,000+ words)
- Thought leadership articles & industry commentary
- Case studies & customer success stories
- Whitepapers, guides, ebooks & lead magnets
- Product & service page copywriting
- Landing page copy with conversion optimization
- Video scripts & podcast content
- FAQ & knowledge base content for AI visibility
- Content audits & optimization of existing assets
- Editorial calendar management & governance
- Content repurposing for multi-channel distribution
Tools & Tech:
Paid Media & Demand Generation
Performance campaigns that drive qualified leads and pipeline, not just clicks. Full-funnel paid media with revenue attribution.
We manage paid media with a focus on pipeline impact. Full-funnel attribution so every dollar is accountable to real business outcomes.
What's included:
- Google Ads (Search, Display, Shopping, Performance Max)
- Google Local Service Ads (LSAs) for service businesses
- Microsoft/Bing Ads management
- Meta Ads (Facebook, Instagram) with custom audiences
- LinkedIn Ads for B2B with account-based targeting
- YouTube & video advertising
- Programmatic display & native advertising
- Retargeting & sequential messaging campaigns
- Audience building & lookalike modeling
- Conversion tracking with offline attribution
- Budget optimization & bid strategy management
- Creative testing & ad copy optimization
- Landing page testing for campaign performance
Tools & Tech:
Email Marketing & Automation
Strategic email marketing that nurtures leads, retains customers, and drives repeat revenue. Automated workflows that scale.
Email remains the highest-ROI channel. We build automated sequences that nurture leads through your funnel and keep customers engaged long-term.
What's included:
- Email strategy & campaign planning
- Welcome sequences & onboarding flows
- Lead nurture campaigns with behavioral triggers
- Sales enablement sequences
- Customer retention & re-engagement campaigns
- Newsletter strategy & content
- Abandoned cart & browse recovery (e-commerce)
- Transactional email optimization
- Email design & template development
- List segmentation & personalization
- A/B testing & deliverability optimization
- CRM integration & data synchronization
Tools & Tech:
Branding & Creative
Brand strategy and visual identity that differentiates. From logo design to comprehensive brand systems.
Your brand is how customers recognize and remember you. We create cohesive visual identities and design systems that scale across all touchpoints.
What's included:
- Brand strategy & positioning
- Logo design & visual identity
- Brand guidelines & style guides
- Design system development
- Marketing collateral design
- Presentation & pitch deck design
- Social media graphics & templates
- Ad creative & banner design
- Infographics & data visualization
- Video production & motion graphics
- Photography art direction
- Packaging design (if applicable)
Tools & Tech:
Analytics & Revenue Intelligence
Data infrastructure that connects marketing to revenue. Full-funnel attribution, custom dashboards, and continuous optimization.
Your growth engine improves every month based on real data. We track what matters: leads, pipeline, and revenue, not impressions and clicks.
What's included:
- GA4 setup, configuration & custom events
- Marketing data warehouse architecture
- Full-funnel conversion tracking
- Multi-touch attribution modeling
- Custom dashboards (Looker Studio, Tableau, Databox)
- CRM integration & pipeline reporting
- Call tracking & form attribution
- Customer journey mapping & analysis
- Cohort analysis & LTV modeling
- A/B testing infrastructure & analysis
- Competitive intelligence & market monitoring
- Monthly performance reviews & strategic recommendations
- Quarterly business reviews with executive reporting
Tools & Tech:
All services are delivered using our Full-Spectrum Visibility™ methodology: systematic, results-focused, and built to compound.
Why Work With Us
What makes PresenceKit different
We're a growth partner building for what's next, not a vendor executing yesterday's playbook.
Full-Spectrum Visibility™
Our proprietary methodology for complete visibility across traditional search, AI platforms, and emerging discovery channels.
One partner, full stack
Strategy, creative, development, and optimization under one roof. No vendor coordination headaches.
AI-era expertise
We're building for what's next, not retrofitting tactics that worked in 2020.
Revenue-focused
We report on leads, pipeline, and revenue, not impressions and clicks.
One-time engagements
Website builds, brand projects, audits, and strategic consulting with defined scope and deliverables.
Ongoing growth partnership
Continuous execution across SEO, content, paid media, and optimization. Month-to-month after initial period.
Dedicated growth team
Custom scope with dedicated resources. Strategy, creative, development, and optimization working as an extension of your team.
We work with businesses at every stage
From local service businesses to B2B SaaS, professional services, and funded startups.
Services FAQ
Common questions about our services
We optimize for the full spectrum of discovery, not just Google rankings. This includes traditional SEO, Answer Engine Optimization (AEO) for ChatGPT and Perplexity, Generative Engine Optimization (GEO) for AI Overviews, and local search. Most agencies are still focused solely on Google organic rankings. We build visibility infrastructure that adapts as discovery evolves.
You can absolutely choose specific services. We'll recommend what makes sense for your business stage and goals during your consultation. Some clients start with SEO and content, then add paid media later. Others need a full-stack approach from day one. We adapt to your needs.
For B2B companies, we focus on pipeline metrics: MQLs, SQLs, opportunities, and revenue attribution. For local businesses, we track calls, form submissions, direction requests, and booking conversions. In both cases, we tie marketing activities to real business outcomes, not vanity metrics.
We work across B2B SaaS, professional services (law firms, accounting, consulting), healthcare practices, home services, and funded startups. Our methodology adapts to each industry's unique buyer journey and competitive landscape.
SEO is a compounding investment. You'll typically see early indicators (ranking improvements, traffic changes) within 60-90 days. Meaningful pipeline impact usually takes 4-6 months. We prioritize quick wins where possible while building long-term visibility assets. Paid media and local SEO improvements can show results much faster.
We do both. Our website design and development team builds high-performance sites optimized for conversion and AI discoverability. If you already have a website, we can optimize it. If you need a new site or redesign, we handle that too. Everything works together as one coordinated growth engine.
Ready to build visibility that compounds?
Book a strategy session. We'll assess your current visibility, identify opportunities across all channels, and outline a growth plan tailored to your business.
Custom growth plan • No obligation
Social Media & Reputation
Build presence and credibility on the platforms that matter. Social media management, community engagement, and reputation building.
Reviews and social proof directly impact AI visibility and local rankings. We build credibility through consistent presence and proactive reputation management.
What's included:
Tools & Tech: